Original gifts are created
with meaning and with soul
Every piece we carry started as somebody's drawing — a meadow, a moon over water, a small red horse copied from a grandmother's embroidery. Nothing here came out of a template folder.
We believe a gift should feel a little bit personal even when it was bought in a hurry. That is the whole idea behind our range: objects small enough to be affordable, warm enough to be remembered, and made well enough that they stay in someone's life for years — on a desk, around a neck, across a table, over the back of a favourite chair.
Ashirwad Novelties Wholesale LLC · Euless, Texas
About us
Welcome to Ashirwad
Ashirwad Novelties Wholesale LLC is a wholesale supplier of souvenirs, gift products, decorative items and general consumer goods, based in Euless, Texas. We work with independent gift shops, museum stores, bookshops, florists, boutique hotels, subscription-box curators and corporate buyers across the United States.
We don't manufacture everything ourselves and we don't pretend to. What we do is choose carefully: we read through hundreds of designs a season and keep the ones that still look good on the twentieth viewing. Then we buy deep, warehouse locally, and ship fast enough that a reorder doesn't turn into an empty shelf.
Our catalogue stays deliberately tight — four families of product, around twenty designs in rotation. Easier for you to merchandise, easier for us to keep in stock, and it means every item on this page is something we'd happily give to someone we like.
See the catalogue
- 50units — our minimum order, mixed across designs
- 48htypical dispatch window on in-stock items
- 20%maximum volume discount on larger orders
- 1business day — how long you wait for our reply
The range
Catalogue
Hover or tap any item to see it in a real room. Prices are quoted per case pack — tell us what caught your eye and we'll send the sheet.
Nothing in this category right now.
How to order
Corporate or wholesale
Two routes, two sets of terms. Pick the one that describes you.
You are buying gifts to give away.
Corporate gifts 2026–2027
Boxes for your team, your clients or your partners. Priced on the value of the order, branded if you want it, and shipped either to one office or to every home address on your list. Pieces made with meaning and with soul, drawn by independent illustrators.
- From 25 boxes — a much lower entry point than our trade terms.
- Customisation, printed sleeves and foil branding quoted individually.
- Gift certificates and a corporate loyalty scheme are available.
- Per-recipient packing and labelling for remote teams.
- Paid on invoice before dispatch; 10–15 working days from sign-off.
Discount by order value
- from $10,000 −10%
- from $15,000 −15%
- from $20,000 −20%
You are buying to resell.
Stockist & trade terms
Trade supply for shops, galleries and online stores. Priced on unit count rather than order value, delivered retail-ready — sleeved, barcoded and ready to go straight onto the shelf — on proper trade payment terms.
- Minimum order 50 units, mixed freely across every design.
- Up to three samples at cost, credited against your first order.
- Free freight across the continental US above $1,500 net.
- Net 15 payment terms once your second order is placed.
- We will not supply a directly competing shop on the same street.
Discount by unit count
- from 250 units −8%
- from 500 units −12%
- from 1,000 units −18%
Minimum order
50 units total, mixed across any designs and categories. No per-design minimum.
Case packs
Notebooks in 12s, scarves in 10s, throws and runners in 6s, paint kits in 8s.
Volume tiers
Pricing steps down at 250, 500 and 1,000 units, applied across the whole order.
Lead time
In-stock items dispatch in 2 business days. Seasonal sets and custom boxes, 10–15 days.
Shipping
Flat-rate freight across the continental US. Free on orders above $1,500 net.
Payment
Invoice issued after confirmation. Net 15 for returning accounts; prepayment on a first order.
Samples
Up to three sample pieces at cost, credited back against your first qualifying order.
Returns
Damaged or defective goods replaced or credited in full, reported within 14 days.
Wholesale terms, written down
Straightforward and the same for everybody, so nobody has to guess. Anything unusual — a large first order, a tight deadline, a custom pack — we work out together.
Request the price list
Limited runs
Seasonal & limited gift sets
Small, numbered gift sets that exist for one season and then don't come back. Built to be given, not merchandised — and when they're gone, they're gone.
Christmas & Holiday
Our largest release of the year. A foil-cover notebook, a knit throw and a paint kit, boxed in deep green and gold with a ribbon and a blank card inside.
Ships from October 1
New Year
A midnight-blue set built around fresh starts: a dated planner notebook, a gold-thread scarf and a small star-print runner.
Ships from November 5
Valentine's Day
A silk scarf and a small illustrated notebook in a slim blush box. Grown-up and quiet — not a cartoon heart in sight.
Ships from January 5
Easter & Spring
Pastel florals, a table runner and a small paint kit. The set that moves for brunch hosts, garden shops and spring windows.
Ships from February 20
Mother's Day
The one we take most seriously. A scarf, a journal and a hand-written card in a box that looks like it cost twice what it did. Three colourways.
Ships from March 25
Father's Day
Navy and ink-blue covers, a heavier knit throw, the mountain paint kit. Understated packaging, nothing novelty about it.
Ships from April 20
Independence Day
A short summer run in cream, red and faded indigo — runners and scarves for porch tables and Fourth of July weekend stock.
Ships from May 15
Halloween & Autumn
Ochre, rust and black. The autumn throws, the forest paint kits, and the green scarf that always disappears first.
Ships from August 15
Thanksgiving
Built around the table: a runner, two napkin-weight scarves and a small notebook for the host. Settings for six or twelve.
Ships from September 10
Graduation & Thanks
For end-of-year gifting and teacher appreciation. A journal, a bookmark scarf and a card, boxed in plum and gold.
Ships from March 1
Employee & client boxes, made to your order
Most corporate gifting is a branded water bottle that goes straight into a drawer. We'd rather build you something a person takes home and actually uses — a notebook they write in all year, a throw that ends up on their sofa, a paint kit that gets opened on a Sunday afternoon.
Tell us the headcount, the budget per head and the occasion, and we assemble boxes to match.
Plan a corporate order
From 25 boxes
A lower minimum than our standard wholesale terms, so a small team is never a problem.
Three budget tiers
Around $25, $45 and $75 per box before shipping — and we will tell you honestly which one suits.
Individually addressed
We pack and label per recipient, which matters when half the team works from home.
Direct to the door
Ship to one office, or to every home address on your list. Tracking the day it leaves.
Your message inside
A printed card or a hand-written note, in your wording. Or no branding at all — that often lands better.
10–15 day lead
From approved contents to boxes on the truck. Book earlier for December.
Why us
Three reasons buyers stay
None of them are "competitive pricing and excellent service". Everyone says that.
We keep stock in Texas
Our inventory sits a short drive from DFW, not on a container somewhere in the Pacific. In-stock items normally leave within 48 hours — so a reorder in the first week of December still lands before the rush.
A low, honest minimum
Fifty units in total, mixed freely across every design we carry. You can test six notebook covers and a few scarves without committing to a pallet of one thing you are not yet sure about.
Designs you won't see everywhere
We licence limited print runs from independent illustrators and retire a design once it is gone. Your shelf stops looking like the one three blocks over, and customers get a reason to buy today rather than next month.
What we believe
Our philosophy
Small things, taken seriously
A notebook costs less than lunch. That is exactly why the paper weight, the stitching and the way the cover feels in a hand all matter — nobody forgives a cheap object for being cheap.
Someone drew this
Behind every pattern here is a named illustrator who got paid and kept their credit. We licence, we do not lift. It costs more per unit and we have never once regretted it.
Made to outlast the occasion
A gift worn out by March was not a gift, it was packaging. We choose fabrics and bindings that survive washing machines, backpacks, toddlers and ten Texas summers.
Your shelf, not ours
We have never opened a store and we do not plan to. Our whole job is making the shop down the street look good — if you sell out, we did it right.
Say the real number
Our stock counts are the actual stock counts, our lead times are the ones we can hit in a bad week, and if we are late we call before you have to ask.
Enough is a good number
We would rather carry twenty designs we love than two hundred we cannot remember. A short catalogue is a promise: everything on it earned its place.
Tell us what you need
Fill this in and a person — not an autoresponder — reads it. You'll have a price sheet, stock levels and shipping options back within one business day.